Tuesday, September 05, 2006

A bridge not too far

A small news item in a paper about how some residents at Indiranagar protested against a skywalk because it was being used for advertising purposes only really amused me.
I wondered if people actually can stoop so low for a publicity stunt like this... it doesnt even make sense.
A company such as Vantage makes skywalks, lovely gardens (and even maintains them) at their own cost.
Their whole idea is that people should learn to appreciate the city they live.
And at the end of the day what they get is a nutcase thinking that the skywalk is being used for advertising purposes.
A reality check: A skywalk can easily cost up to a crore for construction. An advertising hoarding on it doesn't give the company more than 20,000 rupees a month. Just how much time does it take to let that 20K touch the crore?
Don't people realise that?

Kids, senior citizens, youngsters are dying almost every week just by trying to cross the road.
Some stupid driver thinks he's too smart and runs them over, or the victim itself tries to cross the road exactly when a vehicle in close by. How much time does he save?
Probably a whole lot of it, because after dying he doesn't really need the time allotted to him for anything.

I am a little disgusted.

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